Critical thinking hats on:

1. The Lean UX canvas was ripped off from the biz model canvas. We’re not creating a company’s biz model. So is this still the right thing to guide us? If so, why aren’t other strategic UX models recommending a canvas like this?
2. You imply it yourself: what’s the most important thing to learn next might NOT be/include CX/UX research. It could be garbage, fake empathy, we know the customer, etc. There is nothing in Lean UX that guaranteed good UCD done well.
3. We didn’t need Lean UX for us to care about important things that we need to learn next. Let’s not find a gold coin in a pile of shit and declare the entire pile of shit awesome. :) Research was important before Lean UX. Research is important now.
4. Lean UX hurts research more than it helps it. Remember that Lean UX says that UX specialists shouldn’t do research. They’re mostly doing it to facilitate and coach the whole team (including non-UX) doing research. That works against our profession, our jobs, and the important tasks we need to do. So don’t get too excited. That research might be done by a product mgr or engineer because Lean UX calls for UX By Committee.

Lean UX is 100% garbage. Every edition that comes out is mostly rejected by UX professionals, both veterans and newbies with their critical thinking hats on. Engineers LOVE Lean UX because it takes all of UX’s power away. It says just go fast, just do something, and hope it works out well later. Even the canvas has steps that make no sense and steps that are out of order.

Please don’t be fooled by the title. It’s not Lean and it’s not UX. It’s wasteful and it’s not how ANY of us do our work. It’s not how GOOD work gets done, and we should care about the quality of the work done.

More in my video here (starting you 22 minutes in to where I talk about Lean UX). https://www.youtube.com/watch?v=u6pGxpU133w&t=1303s

Thanks.