When I heard that Meta would roll out a paid version of Instagram (I don’t use Facebook anymore), I was willing to pay for it. It says I won’t see ads, AND they won’t use my information for ads. That would be a dream. Who wouldn’t want that?

Companies know the value of great user experiences. They see customers signing up, joining, doing a free trial, or entering the funnel. They want customers to be satisfied, if not delighted. They see customers staying and being loyal. The outcomes and results our company wants happen when teams create great…

In 2021, Slack published a Tech Crunch article reproduced in their blog about their “product principles.” The principles are: Don’t make me think Be a great host Prototype the path Don’t reinvent the wheel Make bigger, bolder bets Hmmmm….. Don’t make me think is always a good principle. What is…

If you write content, you have probably considered — or will consider — having a better-known company assist you in getting it out there. Whether that’s a publisher for your book or article, a platform offering your workshop or course, or an invitation to train an audience, a contract should…

Stop showing people UX maturity models. All of them. Even mine. Even NNg’s. One of the most insulting things you can say to your department or company is, “Here’s how immature we are on a scale of X to Y.” Some models are so fluffy that a company at what…

Many people are extremely excited right now about solutions using AI or ML. But if we care about risk, waste, and mistakes, we must ask the question: If we are creating product and service strategies or decisions based on what AI tools tell us, and some of the AI data…

If we’re doing qualitative research such as observations or interviews, how many people should we include in the study? We typically find from Googling or expert articles that we want five users. Nielsen Norman Group aka NNg says that it only takes five users to find around 85% of your…

A recent hot topic I’ve seen across LinkedIn posts, online articles, and webinars is who should lead a product or project team. Everyone has their horse in the race. Engineers typically want an Engineering Lead, Scrum Master, or Software Architect at the top because we are a software and technology…

Training workshops and courses are often great investments. An expert in a certain area will teach you or your teams how to do something differently or better. You can upskill people and create organizational change for a relatively small amount of money. For the purposes of this article, I’m speaking…