Nearly all UX education courses, programs, degrees, videos, and more are making the same mistakes. We show people inputs. We show them artifacts, maps, documents, designs, and other completed outputs. We give them some guidelines, tips, do this, don’t do this, try this, consider this, and remember this. …

Here are 5 steps to transform however you’re doing Agile towards Customer-Centric Agile, as I’m calling it. This is “Agile UX” or how we make CX/UX more Agile.

Step 1: Hire Fully Qualified CX and UX Pros to Do CX and UX Work

We’re never going to be Agile if we are giving the wrong people the wrong work. In at least 99.9% of the…

We keep telling ourselves we have to evangelize CX and UX because it should get a seat at the table. A seat it doesn’t seem to have. A seat it has been fighting for for decades.

I hear ya, but I want to throw a new angle at you.

CX is the table.

That’s…

There are some unfortunate behaviors going on at too many companies, and they can be hard to describe. They need a name. I wasn’t sure that “harassment” or “bullying” covered it. “Gaslighting” is designed to be tough to notice, as are many manipulations.

So I checked with a psychologist pal…

Most companies are feature-oriented and Engineering-driven. The typical process is for some people to decide which features we should build for our customers. This is often based on surveys or maybe having a look at some customer support complaints. Product decides which features we’re building and prioritizes their order. …

I have a challenge for every company claiming to care about CX, customer satisfaction, or the user experience. If you are not claiming to care about at least one of these, you can skip this article because it’s not for you (but shame on you!).

Let’s start your company with…

Many of you send me YouTube videos or articles where someone says that they got a job in UI/UX design, Product Design, etc. without education or qualifications, and so can you. Can you really get a UX job without education or qualifications? Let’s break it down.

1. So far, every video/article I have seen from this “genre” includes someone obtaining education or qualifications.

Zero of these article…

Expanding from my previous article on my 2-year prediction for how UX has already started splitting and will continue to split…

The Great Correction :) looks like this:

1: There are really two types/buckets of jobs in our CX/UX/UI/XD/whatever-you’re-calling-it world.

Job A is typically an order taker and production designer to “just make wireframes.” Job A might believe that “defining the problem”…

We’re just wrapping up the second annual Concentric conference aimed at those working in CX or UX, or those hoping to.

2020’s event was simple. One really long day, 3 Zoom rooms, join live, videos going up later. No networking. Just go to the Zoom room you want to hear…

Warning: This long post has become a very short book. :) In case you’d rather hear it spoken and clarified, I read this out loud and responded to live questions on my live YouTube podcast on 24 May 2021.

We need to say this out loud: CX and UX practitioners…

Debbie Levitt

“The Mary Poppins of CX & UX.” DeltaCX.com and Delta CX on YouTube. CX and UX Strategist, Researcher, Architect, Speaker, Trainer.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store